Tuusula event production in the municipal strategy

I propose, as a council initiative, that this year’s municipal strategy include a review of all event production in the municipality of Tuusula, including events organised by the municipality, businesses and associations. The aim is to establish significant events in the municipal strategy.

Tuusula is not a cultural municipality because of beautiful speeches or stylised logos. Culture is created when artists meet people. These encounters require professionally and high-quality produced cultural events. Cultural events create experiences that help residents cope with their everyday lives. Sitra has identified six areas in which culture has an impact: social well-being, health, learning, the economy, the environment and cultural sustainability. In addition, events organised in Tuusula have the effect of increasing residents’ sense of belonging to their home municipality, as events help to integrate people into their home municipality. Events also serve as meeting places for people. Cultural events are also needed so that artists, both professionals and amateurs, can showcase their art. Events can also raise the profile of local art schools. Events shape the image of the municipality and support tourism. Professional event production is needed to ensure that events in Tuusula are of high quality and professional. Possible

solutions to this issue could include increasing the use of purchased services, strengthening the municipality’s own event production or establishing new forms of cooperation.

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